AI product images only replace photo shoots if the product in them is right. Here you can read which source photos work well, how to plan looks sensibly and how to keep your ads running regularly.
Good source photos
The quality of your product photos determines how good the final image will be. Sharp, well-lit shots from several angles show shape, material and label clearly.
The photos come from your product file in Google Merchant Center. If you keep good images there, your shop and your ads both benefit.
Plan looks by product group
One consistent look per product group makes your ads recognizable. Put similar items into a group and set style, setting and, if you like, a person for each group.
For a season or a promotion you create a new look without changing the existing groups.
Single image, image with text or carousel
A single image shows your product in one moment. An image with text works for offers and clear messages. A carousel shows several shots of the same product and tells more.
Which format fits depends on the channel and the goal. You can mix formats and let them alternate in the ad plan.
How the add-on joins your plan
You book the e-commerce add-on in the app under billing for your workspace. In the first month you get the units pro rata, after that in full every month.
The add-on runs alongside your plan. The posts, channels and team seats of your plan stay untouched.